Tender Products, Inc.

February 5, 2019


Prospect Partners Sells Tender Corporation

CHICAGO, Ill.—February 5, 2019: Prospect Partners, LLC, a leading private equity firm investing in smaller lower-middle-market companies, today announced that it has sold its interest in Tender Corporation (Tender), of Littleton, N.H., to Victor Capital Partners.

A leading player in the recreational outdoor products market, Tender develops, manufactures, and sells essential personal care, survival, and first aid products under a portfolio of niche, premium brands, including AfterBite®, the best-selling bite treatment in North America; Ben's® and Natrapel®, both top-selling insect repellents; The Itch Eraser®, a new itch relief offering; and Adventure Medical Kits®, the market leader in outdoor-focused first aid.

"Tender has been a successful investment for Prospect Partners, delivering consistent top-line growth across all of its core brands and channels," said Brad O'Dell, a principal of Prospect Partners. "With well-recognized brands consumers trust, strong distribution, and its focus on product innovation, Tender is well-positioned for continued growth with its new capital partner."

Tender's products are sold in more than 40 countries worldwide at over 35,000 retail locations, including food, drug and mass merchandisers, outdoor and sporting goods stores, and promotional product distributors. Jason Cartwright, Tender's CEO since 2000, will continue to run the company and remain a meaningful shareholder.

"It has been a pleasure working with Jason and his management team," said Rick Tuttle, a founding principal of Prospect Partners. "They built the company into the clear market leader for outdoor health and safety products and created a loyal following of passionate outdoor enthusiasts who are vocal advocates for the Tender brands."

Added Tender's CEO Cartwright, "Prospect Partners was an excellent partner throughout our tenure together. The team supported our vision and our growth strategy, which included multiple acquisitions, a state-of-the-art new 117,000-square-foot facility, and significant investment in brand development and marketing. We are excited to continue to further build the Tender platform in the years to come."

About Prospect Partners
Prospect Partners, is a leading private equity firm investing in smaller lower-middle-market companies, managing $470 million across three funds. A highly experienced and active investor, Prospect Partners focuses exclusively on management-led leveraged recapitalizations and acquisitions of niche market leaders with revenues typically under $75 million. Since 1998, Prospect Partners has completed over 150 transactions nationwide in the building of more than 50 platform companies in widely diverse niche manufacturing, distribution, and specialty service markets.

Back to Press Releases

October 14, 2008
Prospect Partners Invests In Tender Corporation